Six Effective Ways to Reduce Cart Abandonment in Your Online Store

In 2012, Comscore estimated that 67 percent of shopping carts are abandoned by customers upon checkout. In 2013, Listrak pegged shopping cart abandonment rate at 75 percent. It looks like this conversion-lowering woe of e-commerce site owners has not been properly addressed. Use your checkout page to drive conversion. Simple tweaks to your e-commerce site…