Five Tips for Creating and Monetizing Your Own Web Applications

You could make the case that designing a web application is the easy part of the app creation process; the hard part is actually monetizing it, or earning an income from it. For example, the user interface, or UI, of your web application is one of the most important parts of the application itself. The…

Essential Conversion Tips

There are many ways to drive traffic towards your e-commerce website. Search engine optimization can move your site closer to the top of the search results, pulling in droves of interested visitors. Social media can generate buzz for your brand and a good email list can help keep prospects informed and interested. None of these…

Six Effective Ways to Reduce Cart Abandonment in Your Online Store

In 2012, Comscore estimated that 67 percent of shopping carts are abandoned by customers upon checkout. In 2013, Listrak pegged shopping cart abandonment rate at 75 percent. It looks like this conversion-lowering woe of e-commerce site owners has not been properly addressed. Use your checkout page to drive conversion. Simple tweaks to your e-commerce site…

Redirecting Incoming Traffic to Immediate Action

Getting Acquainted with Call to Action (CTA) Buttons/Text The term “Call-to-Action” has become more common in the field of web designing and online experience of internet users. It is used to refer to those aspects of a web page that request the visitor to take immediate action. In fact, you may have seen some CTA…